By David Shipley and Will Schwalbe
 Just this morning there was a cautionary tale in the news about an Atlanta man’s e-mail to a woman who rejected him on Match.com. In an attempt to persuade this woman that she was missing out on a hot catch, he enumerated his many charms, including that he “has an 8.9 rating on HotOrNot.com, drives a Beemer, can bench press over 1,200 pounds and has had lunch with the secretary of defense.â€
Just this morning there was a cautionary tale in the news about an Atlanta man’s e-mail to a woman who rejected him on Match.com. In an attempt to persuade this woman that she was missing out on a hot catch, he enumerated his many charms, including that he “has an 8.9 rating on HotOrNot.com, drives a Beemer, can bench press over 1,200 pounds and has had lunch with the secretary of defense.â€
His e-mail made the rounds on the Internet until it found its way to the Atlanta Journal-Constitution, where I read the story. But the guy didn’t just embarrass himself in Georgia. His rant also was featured on gossip Web site Gawker.com. The story generated 285,000 Gawker.com page views and over 3,000 online comments, most of them negative. That’s a great argument for thinking before you click the Send button.
The concept of thinking before you launch your words into cyberspace permeates Send: The Essential Guide to Email for Office and Home This compact but powerful book covers diverse aspects of modern communication, including:
- When you should substitute a fax, letter, instant message or phone call for an e-mail
- How to apologize for an inexcusably late e-mail reply
- The politics of Cc and Bcc
- Flame wars
- How men and women use e-mail differently
Every aspect of electronic communication seems to be covered in this handbook, which was written by two seasoned professionals: David Shipley, Op-Ed page editor of the New York Times and Will Schwalbe, senior vice president and editor in chief of Hyperion books. They write with wit and style, which makes taking our medicine almost fun. They’ve also infused the book with an understanding of the human condition behind our communications, making Send oddly comforting.
We hope you enjoyed this book review of Send: The Essential Guide to Email for Office and Home. You might also want to read our other book reviews:
On Writing: A Memoir of the Craft
You might also be interested in these presents for writers.
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 Maybe it’s because I was born in the San Fernando Valley, home of the Valley Girl, that I don’t really care for the word awesome. I’m not sure whether Moon Zappa used it or not, but it seems very much like a Valley word to me. And I didn’t move all the way from California to the East Coast because I liked the Valley.
Maybe it’s because I was born in the San Fernando Valley, home of the Valley Girl, that I don’t really care for the word awesome. I’m not sure whether Moon Zappa used it or not, but it seems very much like a Valley word to me. And I didn’t move all the way from California to the East Coast because I liked the Valley.
 * The Chicago Manual of Style (CMOS)
* The Chicago Manual of Style (CMOS) There are a lot of grammar myths floating around, perpetuated by well-meaning people who are, unfortunately, a little behind the times. But don’t blame them (or yourself, if you’re one of them); the English language is a work in progress. Rules that were actually taught in school years ago have been debunked, and others have taken their place. One rule that has no basis in fact but has been widely taught anyway is the prohibition against ending a sentence with a preposition. I used to buy into this one myself.
There are a lot of grammar myths floating around, perpetuated by well-meaning people who are, unfortunately, a little behind the times. But don’t blame them (or yourself, if you’re one of them); the English language is a work in progress. Rules that were actually taught in school years ago have been debunked, and others have taken their place. One rule that has no basis in fact but has been widely taught anyway is the prohibition against ending a sentence with a preposition. I used to buy into this one myself.
